by Lydia | Jan 8, 2022 | Business Tips, Email Marketing Tips
If you’re a small business owner, you know that keeping your marketing efforts up to date is critical for success. So what’s the best way to do that? By using an email marketing service! But which one should you choose? In my Flodesk review, I’ll be comparing...
by Lydia | Jan 4, 2022 | Blogging Tips
An interactive relationship with your target audience. Growing your business and staying relevant with a voice of authority in your industry. These are just two examples of the ways blogging can help your business thrive. If you’re ready to dive into what it takes to...
by Lydia | Jan 1, 2022 | Business Tips
As a small service-based business owner, one of the most frustrating things I encounter is getting clients to pay their invoices in a timely manner. While most of my clients are awesome and pay within three days (my personal policy), others take weeks. Yes, weeks. And...
by Lydia | Dec 7, 2021 | Blogging Tips
Your blog post should be engaging, easy to scan, and fun to read (on top of providing valuable information and being optimized for SEO). However, even if it is all those things, a simple misspelled word or confusing sentence can deter your audience from engaging...
by Lydia | Nov 16, 2021 | Content Marketing 101
If you’re a small business owner wanting to target your ideal audience and increase sales, consider implementing an organic marketing strategy. Organic marketing is one of the top strategies for growing your business over time. Read on for organic marketing ideas to...