by Lydia | Oct 30, 2021 | Blogging Tips
Writing a compelling blog post takes a bit more than just putting some words down and hitting publish. In fact, for a blog post to work to convert your target audience into active customers or clients, you must include key elements in your content. Use this ultimate...
by Lydia | Jun 8, 2021 | Case Study
Epic Thyme is a Tahoe-based wedding planning and design company founded by an amazing lead planner, Christi Nasser. Christi and her team specialize in creating one-of-a-kind weddings in and around the Tahoe area for local and destination couples. Because of this, Epic...
by Lydia | May 22, 2021 | Content Marketing 101
Are you a new business owner in the process of launching and growing your business? Being a startup company is no easy task. As I’m sure you know, it takes a lot of time, energy, and effort to attract your target audience. Plus, it requires a lot of money, especially...
by Lydia | May 3, 2021 | Content Marketing 101
Every company–big or small or medium-sized–needs a content marketing plan. Without a solid plan in place, content marketing can easily get pushed to the backburner. However, 84% of companies have a content strategy because they work. Content works. Content is one of...
by Lydia | Apr 20, 2021 | Business Tips
I love working from home. The ability to do so was one of the main reasons I started my own business. However, I’d be lying if I said having the couch in the next room isn’t tempting. I’d be lying even more if I said I don’t get tempted to stay in my pajamas all day...