by Lydia | Apr 6, 2021 | Content Marketing 101
When it comes to how you market your business, there are a lot of options. Social media, email marketing, website marketing, paid-advertising, you name it. And my guess is if you hop on social media right now, you will see a lot of service-based businesses promoting...
by Lydia | Mar 29, 2021 | Email Marketing Tips
“Email marketing is dead!” Have you heard this? With the rise of social media, many business owners believe that email is no longer the best and most effective way to reach their target audience. While social media is great for increasing brand awareness and building...
by Lydia | Feb 4, 2021 | Case Study
HauteFêtes is a bespoke full-service wedding planning and design studio headquartered in Southern California. The lead planner, Dani Blasena, specializes in creating elegant multi-day wedding experiences and destination weddings. With clients across the US and around...
by Lydia | Jan 28, 2021 | Content Marketing 101
Content marketing is much more than simply putting words on a page. When it comes to effective content marketing, there are strategic elements that make your content stand out among the rest. Discover the benefits of content marketing and what it can do for your...
by Lydia | Jan 14, 2021 | Content Marketing 101
Content marketing is a very strategic approach to sharing relevant, informative, and consistent content online to attract and retain a specifically defined audience. By definition, it is a type of marketing that encompasses the creation and sharing of online material,...